It is my aspiration as a photographer for my clients to experience something extraordinarily special. Whether I am taking senior portraits, family photos, or children photography I want my clients to feel relaxed, engaged, uninhibited and most of all, significant. Photography is not a job to me, it is a unique creative journey and I look forward to sharing this journey with you.
Welcome to my photography blog. I am an Idaho based photographer working on location and specializing in natural light portraiture. I created this blog so I could document and share my photography journey.
Friday, September 19, 2008
The Peterman Experience
You may remember the J. Peterman character on the Seinfeld series. You know, Elaine's extravagant boss who owned a mail order clothing company. Peterman would lavishly describe a Parisian trench coat as if it were the lead character in a French novel. I actually saw my first Peterman catalog in the early 90's and remember thinking what a brilliant marketing strategy. The J. Peterman Company (non fictional by the way) engages their customers in an extraordinary experience through the description of a garment. Peterman invites his customers to be a part of the experience," Come along with me and let's travel on this journey together."
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment