Friday, September 19, 2008

The Peterman Experience

You may remember the J. Peterman character on the Seinfeld series.  You know, Elaine's extravagant boss who owned a mail order clothing company.  Peterman would lavishly describe a Parisian trench coat as if it were the lead character in a French novel.  I actually saw my first Peterman catalog in the early 90's and remember thinking what a brilliant marketing strategy. The J. Peterman Company (non fictional by the way) engages their customers in an extraordinary experience through the description of a garment.  Peterman invites his customers to be a part of the experience," Come along with me and let's travel on this journey together."  

It is my aspiration as a photographer for my clients to experience something extraordinarily special.  Whether I am taking senior portraits, family photos, or children photography I want my clients to feel relaxed, engaged, uninhibited and most of all,  significant. Photography is not a job to me, it is a unique creative journey and I look forward to sharing this journey with you.



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